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Our Story

130+ Years of Trust & Community

New Jersey, 1890 — Present

1890

New Jersey's Most Trusted Jeweler & Pawn Shop Since 1890

What began as a single storefront on Broad Street in Newark has grown into five locations across New Jersey. Our growth has been built on trust, transparency, and a genuine commitment to the communities we serve.
For over 130 years, our family has been a place New Jersey customers turn to for fine jewelry, expert repairs, fair pawn loans, and honest service.

OUR HISTORY

130 Years in the Making

1890

1960s

1993

2010s

Today

Founded in Newark

William S. Rich opens the original store at 857 Broad Street, Newark, NJ. A single promise: honest service, fair prices, every customer treated with respect.

The Family Legacy

The business passes to the next generation. The family deepens its roots in the Newark community, expanding services and earning a reputation no competitor can replicate.

Growing Across NJ

Expansion begins. Locations in Belleville, North Plainfield, and Union open, bringing the same values and customer-focused service to communities across New Jersey.

New Offerings

The store elevates its luxury offering while staying true to its pawn shop roots.

Five Locations Strong

Union City opens as the fifth location, open Sundays. Five stores. Five communities. One family. The same values William S. Rich established in 1890.
OUR HISTORY

130 Years in the Making

1890

Founded in Newark

William S. Rich opens the original store at 857 Broad Street, Newark, NJ. A single promise: honest service, fair prices, every customer treated with respect.

1960s

The Family Legacy

The business passes to the next generation. The family deepens its roots in the Newark community, expanding services and earning a reputation no competitor can replicate.

1993

Growing Across NJ

Expansion begins. Locations in Belleville, North Plainfield, and Union open, bringing the same values and customer-focused service to communities across New Jersey.

2010s

New Offerings

The store elevates its luxury offering while staying true to its pawn shop roots.

Today

Five Locations Strong

Union City opens as the fifth location, open Sundays. Five stores. Five communities. One family. The same values William S. Rich established in 1890.
WHO WE ARE TODAY

Still Family
Still New Jersey

We are a pawn shop and a fine jeweler. We are the place you come to when you need cash quickly and the place you come to when you want to find something beautiful. We have always been both, and we are proud of it.
Five locations across New Jersey. The same family behind every one. The same values in every transaction. Come see us.
Find a location
OUR VALUES

What We Stand For

Honesty

Transparent pricing, fair offers, and no-pressure service every time, with every customer, in every transaction. We explain our reasoning and we mean what we say.

Respect

Every person who walks through our door deserves to feel heard, valued, and treated with dignity. Whether it is your first visit or your fiftieth, you get the same treatment.

Integrity

130 years of keeping our word. Our reputation is our most valuable asset and we protect it in every conversation, every offer, and every piece of work we do.

"Built on trust, quality, generations of experience, and a team committed to giving you the best value every time."

William S. Rich & Son — Est. 1890, Newark, New Jersey
Coming Soon

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